The Scoop

StraightFire blog

The NFT Digital Marketing Mystery

Remember the movie Back to the Future II, when Marty McFly travels to the future and is almost eaten by a holographic shark that lunges from a movie theatre sign? This was what writers for 1989’s blockbuster movie imagined digital[...]

Categories: Digital Marketing

Get Your Pie in the Sky to Materialize

In the classic movie, Field of Dreams (1989) the main character Ray, walks through a vast cornfield and hears a voice say, “If you build it, they will come.” This fleeting scene inspires the audience to dream big. A big[...]

Categories: Digital Marketing

Everyone can write, but not everyone’s a writer

"When ideas fail, words come in very handy." -Johann Wolfgang von Goethe   The title of this piece makes a simple statement. Whichever way you look at it, whether through the lens of a CEO, like "Heck, yeah, they do!"[...]

Categories: Content Writing

5 DIY Website Template Mistakes

It’s hard to resist the enticement of lovely website template design that promise you’re just a few clicks away from tons of orders, traffic, and phone calls. Just drag and drop, add a few lines of text, and walah –[...]

Categories: WordPress

Why Your Website SEO Suddenly Took a Dive

  You’ve set up your site correctly, structured the content for usability and conversion, and have optimized your SEO from page URLs, title tags, headings, and the text itself. Meta descriptions are on point, and you’ve interlinked your pages wherever[...]

Categories: SEO

SEO Best Practices

Search engine optimization (SEO) is a process as important for your business’s visibility as its best practices are opaque. The companies that operate the most popular search engines are constantly refining their algorithms so as to provide users the best[...]

Categories: SEO, Web Design

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