The Scoop

StraightFire blog

3 Insights To an Unforgettable Brand

One of the only party games I ever won at (because it was clearly uncomplicated and highly visual) was Logo Party. Remember it? Symbols void of names that put your branding memory to the test.   It was great satisfaction[...]

Categories: Branding

Keeping My Eye on AI

As a web designer, I am challenged by the fact that we have entered a world-wide race alongside Artificial Intelligence (AI) as the forerunner. It’s happening so fast that by the time this blog posts there will be new developments[...]

Categories: Web Design

How Social Media Impacts Our Youth

Ever Wondered About the Impact of Social Media on Kids and Teens? In digital marketing this is a question we have been asked more lately – not just how marketing to the next generation will impact the bottom line, but[...]

Categories: Social Media

A Photo’s Worth a Trillion Words

Guess where I escape to when digital marketing challenges and life in general give my brain the swirly twirls?   Nope Definitely not social media, nor Crown Royal, not even my music. My number one go-to is looking at pages[...]

Categories: Digital Marketing

Elon Musk Sets Twitter Free

Imagine you are the richest person in the world. You could buy all the cheese in the world. Elon Musk bought Twitter. On April 14th, the founder of Tesla and SpaceX made an offer of $43 billion dollars that would[...]

Categories: Social Media

The Digital Shopping Revolution

Adapting to change has always been my normal. I don’t always like it, but unforeseen challenges offer the opportunity to once again, overcome. Digital change is happening at breakneck speed. I know that soon ‘digital marketing’ will become a historical[...]

Categories: Digital Marketing

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